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The majority of business travellers now view in-flight Wi-Fi as a necessity on their journey, according to a new survey from Inmarsat.
Rather than a luxury, 60% of business travellers now see inflight connectivity as an integral part of there of journey.
The survey comes as the European Aviation Network prepares to roll out a world-leading high-speed broadband solution across the IAG group, which consists of airlines such as British Airways, Iberia, Aer Lingus and Vueling.
Aircraft are expected to have connectivity by the end of this year, and IAG are aiming to have 90% of its short-haul fleet connected by early 2019.
Just over 60% of parents travelling with children believe that inflight connectivity is a life saver during long-haul flights.
Around 70% of British passengers claim they would pay for inflight connectivity even whilst travelling on a short haul leisure flight.
Unsurprisingly, the number of those willing to pay increases alongside the length of the flight, with 80% willing to pay on a medium haul journey, whilst 82% would on a long-haul one.
The desire to stay connected is evident in the fact that 33% of British respondents who have used inflight Wi-Fi said they would stop using their preferred airline within the next year if they failed to offer connectivity allowing them to browse online or stream.
Being able to connect to personal devices such as tablets, laptops and smartphones is now one of the primary considerations when selecting an airline, behind the cost and time of travel.
The survey included responses from 9,000 airline passengers, from 18 different countries in Europe, North and Latin America, Asia Pacific and the Middle East.
If you’re thinking of travelling abroad this year, be sure to organise your business travel insurance in advance
Date Created: 28/07/2017