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Destinations across the globe welcomed 956 million international tourists between January and September 2016, according to the latest UNWTO World Tourism Barometer.
The figures show that there has been a 4% increase on the same period in 2015, equating to 34 million more travellers.
Tourism has been shown to be one of the fastest-growing and most resilient economic sectors as it has seen growth despite a lot of global political unrest.
Europe saw international arrivals grow by 2%, with solid growth seen in most areas; however there was considerable growth in destinations such as Spain, Hungary, Portugal and Ireland.
UNWTO Secretary-General, Taleb Rifai, has urged the sector to continue to work together with stakeholders and governments in order to reduce the risk and build confidence amongst travellers.
Destinations are never immune to risks, but the strong growth across the board shows that the sector continues to improve and offer safer travel to customers, enticing them to travel further afield.
Mr Rifai has also called for the sector to provide support to countries that are overcoming challenges in order to restore confidence amongst travellers, which will benefit the entire tourism sector and society as a whole.
The Pacific and Asia led growth across world regions, with international tourist arrivals up 9% through September.
A number of destinations have reported strong double-digit growth, with the Republic of Korea (34%), Vietnam (36%), Japan (24%) and Sri Lanka (15%) leading the way.
The majority of leading source markets in the world reported increases in international tourism expenditure during the first three to nine months of 2016.
Across the top five source markets, China, came out on top and continues to drive demand, reporting considerable growth in spending of 19%.
It is also anticipated that the tourism sector will continue to see growth during the last quarter and into 2017.
If you’re thinking of travelling abroad this year, be sure to organise your worldwide travel insurance in advance.
Date Created: 09/11/2016