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For those Brits who like to splash the cash but not too extravagantly, next year American Airlines will commence selling premium economy seats on its international flights
Priced above standard or coach class tickets but cheaper than Business Class, passengers flying with the world's largest airline will be able to stretch out and enjoy meals and entertainment systems from the comfort of leather seats.
Challenging rival airlines
This week American Airlines revealed that the introduction of this new class is a bid to distinguish itself from other US and international airlines who currently offer premium economy options.
Launching in the later part of 2016, there will be three rows containing 21 premium economy seats available for passengers on specified planes. Although they won't recline fully as those in Business Class do, the seats will be wider than those in standard class and with more legroom than the airline's Main Cabin Extra seats.
Wide-bodied planes already in the American fleet such as the Boeing 777 are planned for a refit to accommodate the new cabin, however initially the airline aims to launch the service upon the introduction of Boeing 787-9 jets next year. The service will then be extended to include Airbus A350s that are due to arrive in 2017.
A little bit extra
Partitioned off and separate, the new class will lie between the main cabin and Business Class. Brits choosing to upgrade their long-haul flights will benefit from priority check-in and boarding, alcohol, meal service and a personal entertainment system.
American Airline's Chief Marketing Officer Andrew Nocella explained: “We had a large set of customers that wanted something that was greater than the main-cabin experience but not all the way to business class.”
Nocella added that fares for the airlines premium economy seats could be comparable to those already on offer by its partners British Airways and Japan Airlines. This week the cost of premium economy seats on flights travelling between London and New York in January were listed at costing more than £900 on British Airways.
If you're planning an international trip don't forget to book your Long Haul Travel Insurance in advance.
Date Created: 11/12/2015