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The UK has long earned a reputation as a sporting-mad nation, with anything from local football leagues to international cricket tests capturing our attention.
Now research has revealed that Brits’ devotion to sporting events is so strong that many are prepared to plan their annual holidays around them. The findings from the survey conducted by sunshine.co.uk showed that four in five UK travellers have chosen dates for their holidays that don’t conflict with major sporting events.
Weddings and birthdays also topped the list of unmissable events, with scores of Brits staying on UK shores to ensure that they don’t miss out on catching the bouquet or singing a rousing rendition of Happy Birthday. In contrast, just 7% of Brits were concerned about missing out anniversaries, while fewer still (4%) cited work commitments as a reason for holiday blackout periods. However, more than half (57%) of the 1,428 adult holidaymakers surveyed argued that they would deliberately plan their holiday so that it missed a key event back home.
Almost a quarter argued that being overseas was also preferable to dealing with “something at work”. A further study revealed that holidaymakers are so keen to get their minds off work that more than a fifth have booked their breaks on company time, spending an average of two hours scouring the internet for their perfect holiday package.
Chris Clarkson, co-founder of sunshine.co.uk, said: “We’ve always wondered if the bookings we receive in what would typically be working hours were made by people at home or those at work who were supposed to be doing what they were paid for.
“To see that a fifth of holidays are booked in the workplace was a big surprise. Clearly, employees in the UK are taking liberties when it comes to their working hours and the access they have to the internet. My advice is to always book holidays in your own time, or else your boss might not let you go!” If you are planning an overseas holiday in 2013, it is crucial to secure the right type of travel insurance policy for your needs.
Date Created: 15/01/2013