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New Millennium Hotels website aimed at time pressed travellers

HotelsTravelThe travel industry has been revolutionised by the internet and one of the reasons for that is the way the online experience has been embraced by companies.

Now Millennium Hotels & Resorts has launched a new digital platform aimed at giving customers an even more enhanced booking experience.

Online journey

The new interactive platform aims to transform the 'online journey' by offering an easy to use but powerful way to book hotel stays, upgrades and out-of-hotel experiences from more than 10,000 tour providers.

Customers can also manage spend their My Millennium loyalty programme earnings and status through the interface which has been designed to offer smooth functionality as well as tailored recommendations of the leading e-commerce retail sites.

For anyone looking to book stays of more than one night, the new site blends rates to give the best price per night whether they fall on a weekday or weekend. This is something that no other direct book hotel platform currently offers in this way. Also, just by signing in to the new platform guests will receive a 5% discount on each room reservation.

Closer relationship

Group Chief Executive of Millennium & Copthorne Hotels, Aloysius Lee, said: “Today's guest experience journey begins a long time before an actual stay. In order to build a closer relationship with our guests, we needed first to understand them better.”

The robust integrated Digital Platform not only works for the guests by giving them an engaging online experience but it also gives the hotels a credible direct sales tool.

The functionality is designed to take into account the behaviour of today's travellers who are internet savvy, self-sufficient and often hard-pressed for time.

"The new digital platform will provide a solid foundation for the evolution of MHR's brands, products and guest services over the next few years," Lee said.

If you are looking for Specialist Travel Insurance you can book it online now.

Date Created: 08 April 2016

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